Nativos
Audiovisual content producer
Brand identity | Brand manual
Nativos was born from the connection of everything that surrounds us and awakens our feelings.
A business to business audiovisual content producer that builds narratives through stories, enabling businesses, using audiovisual tools and resources, to create a channel for dialogue with the public and tell inspiring stories.
The name is the representation of the nativity, originality and the root of everything and all stories.
The brand was designed inspired by the main elements of the audiovisual universe such as clapperboard, the light prism and the play command.
The logo was designed from the fractal shapes of these elements, a mix of curves and curved butts that impress strength and subtlety, technology and poem.
A slogan brings to light the human senses that are used when the viewer watches videos: the vision and the hearing, putting the sensation as a set of all this.
The context in which the brand finds itself is linked to two leading persons: businesses that needs say something and the audience that is the recipient of that message.
Nativos believes that not everything ends at the end and that every day is a new beginning.
